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Customer Service Management (CSM)

We provide market-leading Customer Service Management solutions that help you simplify customer service workflows through automation to resolve customer issues faster and save operational costs.

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Holistic Customer Service Management for outstanding customer service quality

Modern CSM solutions play a crucial role in optimizing customer service workflows. Customer Service Management (CSM) involves coordinating and managing tasks in order to process customer inquiries more quickly. This includes all activities aimed at understanding customer needs, efficiently solving customer problems and requirements, increasing customer satisfaction and saving costs in the process.

 

By integrating intelligent CSM solutions and automation, we support you in optimizing your service processes, deploying resources in a targeted manner and ensuring a high level of service quality. From analysis and implementation to ongoing support — we provide you with comprehensive support.

Core Customer Service Management features for modern customer services

With a comprehensive Customer Service Management solution, you'll be able to effectively manage the entire customer service lifecycle and maximize customer satisfaction. Always rely on the right and scalable features of a CSM software — always with the aim of improving your customer service experience from the request to the successful resolution of the issue, with the following features:

Automation

Automate repetitive tasks and processes to process customer inquiries faster, increase customer service productivity, improve operational efficiency and reduce overall business costs.

Chatbot

Solve customer problems faster with chatbots that understand natural language and have access to all information.

Recommended actions

Support your customer service staff in resolving customer concerns by recommending the next best action.

Intelligent employee assignment

Assign customer inquiries to the most suitable employees based on their expertise, the type of customer case, the customer segment, the specific product and the services requested.

AI/GenAI

Increase the productivity of your employees and the quality of your customer service with pioneering AI technologies and improve the customer experience.

Knowledge Management

Provide knowledge databases in a central location to make it easier for your employees and customers to access information and improve collaboration.

Omnichannel support

Make sure that customers can reach your company via all possible channels to ensure seamless communication.

Predictive Intelligence

Accelerate work steps such as categorization, prioritization, and assignment of customer cases through Machine Learning (ML).

Self-service

Set up an efficient self-service so that customers can search for solutions independently, create tickets and track the status of their inquiries. This takes the pressure off your customer service team and increases customer satisfaction.

Service level management

Define and monitor Service Level Agreements (SLAs) to ensure that customer requests are processed within agreed timeframes.

Improve customer experience

The perfect customer service software adapts to your customers’ needs so that you can solve their problems individually. Treat your customers as a complete package and not just as separate requests to create a unique customer experience.

  • Use a seamless live and omnichannel approach so that your customers can submit requests to your company through any channel.
  • Provide a self-service portal, so your customers can find answers to questions quickly.
  • Rely on intelligent automation to avoid long response times for your employees.
Customer Experience verbessern Customer Service Management CSM FROX AG

Resolve customer issues faster and more efficiently

With a modern customer service tool, you can optimally support your customer service employees and focus on those customer services that bring quick success.

  • Break down information silos in your organization to get a holistic picture of your customers.
  • Connect your employees in real time so they can share solutions and make faster decisions for your customers.
  • Free your employees from standard requests and free up capacity. Use modern technologies such as machine learning and automate traditional support requests.
  • Get a better overview of your customer communication and customer activities.
Kundenanliegen effizienter lösen Customer Service Management CSM FROX AG

Continuously improve the quality of your customer service

Intelligent Customer Service Management technologies are a key success factor for the digital transformation of your company. They show you significant successes in the continuous improvement of your customer services and products.

  • New findings from case processing are automatically saved in the Knowledge Center.
  • Customer inquiries are immediately assigned to the right employee.
  • Bottlenecks in customer service are identified and optimized.
  • Employees can proactively contact customers before a problem occurs.
  • Customer service staff can make data-driven decisions to initiate improvements.
Qualität kontinuierlich verbessern Customer Service Management CSM FROX AG

Strengthen and reward customer loyalty

A powerful CSM solution helps you to inspire and retain customers in the long term. To this end, you can develop individual programs that increase and reward the loyalty and commitment of your customers. Your customers will not only be satisfied, but will also become true brand ambassadors who are happy to return and recommend your company to others, which will contribute to your sales growth.

  • Implement customer loyalty programs based on customer interactions and customer feedback.
  • Provide your customers with personalized recommendations and offers based on their behavior and preferences.
CSM: Mehrwert

Manage knowledge effectively

When it comes to effectively managing knowledge in your company, a comprehensive knowledge database is the key to success. A CSM solution that supports knowledge management ensures that employees can share their knowledge and work together on solutions. This increases efficiency in customer service, promotes innovation and ensures long-term success.

  • Build up a comprehensive knowledge database and give all employees access to it so that customer problems can be solved quickly and employees can be trained efficiently.
  • Actively promote a culture of knowledge sharing and continuous learning in your company.
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Use and deploy resources better

By analyzing data and monitoring performance, you can ensure that your customer service resources are deployed where they can deliver the greatest benefit. By replacing outdated systems and automating processes, you can reduce costs and increase productivity. This makes your company more profitable, and you are better equipped for future challenges.

  • Optimize workflows and resource allocation through data analysis and performance monitoring.
  • Reduce costs through more effective use of technology and resources.
CSM: Mehrwert

Comply with Service Level Agreements

If you want to keep your customer service at a top level, Service Level Agreements are essential. With predefined playbooks, you can ensure that your employees respond quickly even to unexpected challenges and that your customer service continues to offer the highest quality.

  • Monitor performance metrics to ensure that SLAs are met, and your customers are satisfied.
  • Implement escalation processes for urgent requests and issues to ensure quick responses.
CSM: Mehrwert

Customer Service Management software from ServiceNow

With the modern Customer Service Management solution from ServiceNow, you can offer an outstanding customer experience while reducing your operating costs: On the one hand, ensure a seamless customer experience by proactively resolving issues and using AI-powered self-service to increase customer satisfaction. On the other hand, enable your customer service employees to be more productive and continuously optimize your customer service processes. All this is possible on the unique ServiceNow platform!

Effiziente Prozesse FROX AG
Self-service for fast customer support

ServiceNow CSM offers extensive self-service features such as chatbots, knowledge bases and user-friendly self-service portals. By allowing customers to submit inquiries themselves and quickly find answers to their questions, you take the pressure off your customer service staff and ensure proactive customer support.

Field Service Management mit ServiceNow Customer Service Management CSM FROX AG
Digital workflows are a success factor

Digital workflows are crucial for successful, modern customer service. By automating recurring processes, you save time and resources, improve the quality of your services and provide personalized customer service. With the tools and infrastructure of ServiceNow Customer Service Management, you can use digital workflows effectively to improve the customer experience.

Technologien und Analysen FROX AG
Full power thanks to GenAI

ServiceNow Now Assist is ServiceNow's innovative generative AI (GenAI) solution for Customer Service Management, which allows you to reduce manual work and solve customer problems efficiently by using summaries of customer cases and chats. Thanks to GenAI, you can take your customer service to a new level and optimally support your employees in increasing customer satisfaction.

What our customers say

“The tool has moved us forward as an organization by allowing us to manage our knowledge in a centralized way. Thanks to ServiceNow, our 200 processes now run through in a more standardized way. Our core 'support service' processes are also better structured.”

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Lukas Hertig

Lukas Hertig

COO - Unico Data AG

“The new solution means a quantum leap for us in the transparency and control of our customer service. The quality has improved greatly thanks to the managed workflows. The simplicity of operation also allows new employees to start working efficiently with the tool immediately across clients. With FROX, we have a customer-oriented, reliable digitization partner at our side who supports us on our journey of digital transformation with great commitment and expertise. We benefit from the know-how, flexibility, and creativity of the FROX team. We look forward to the further collaboration and can highly recommend FROX as a partner to other companies.”

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Danny Reitamo

Danny Reitamo

CCO, Member of the Executive Board - CC Energie SA

“The implementation of the ServiceNow platform is part of the long-term digitalization strategy at the Bell Food Group AG. We are thus creating the foundation for bringing together the various processes, applications, systems, and our employees on a uniform platform. FROX supports us competently and ensures that we stay close to the standard of the ServiceNow platform with the implemented solutions. The collaboration is fun!”

View customer project
Sven Friedli

Sven Friedli

CIO - Bell Food Group AG

Are you looking for the right Customer Service Management software?

We offer you practical out-of-the-box solutions for your Customer Service Management and customized CSM solutions that fit your individual business needs. Contact us now for a free, no-obligation consultation and get to know the various options!

Talk to an expert
Manuel Röttele, Senior Account Executive, FROX AG

Manuel Röttele

Senior Account Executive

What really moves customers and service professionals in customer service - current study results now available as an e-book

E-book recommendation: “Customer Experience Trends”

Customer service is facing increasing complexity – while budgets are being cut and teams are working at full capacity. But which strategies actually bring about success?

What expectations do customers have of outstanding service these days? How do service employees and managers perceive the daily challenges in customer service? And what role do modern technologies such as AI and generative AI play in this?

For this e-book, 6,400 people in 9 countries were surveyed – including customers, service employees and CX decision-makers from various industries. The study provides valuable insights into current trends, expectations and strategies that will shape the customer experience of the future.

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Frequently asked questions:

What is the difference between CSM and ITSM?
ITSM focuses on the delivery and management of IT services within a company. It aims to plan, deliver and support IT services efficiently, for example through incident, problem or change management.
CSM extends the service concept to customers outside IT. It supports companies in coordinating customer enquiries, service cases and support processes across different departments – such as sales, customer service or field service.
In short: ITSM focuses on internal IT processes, while CSM focuses on external customer support and service processing.
However, the two worlds are permeable and can be combined.
What role does artificial intelligence play in CSM?
Artificial intelligence plays a central role in ServiceNow CSM, automating and improving customer service processes.
With Now Assist, ServiceNow provides an AI-powered solution that automatically classifies requests, generates response suggestions and supports employees in case handling. Complemented by virtual agents and intelligent recommendations, AI helps to reduce response times and increase customer satisfaction.
What are the advantages of integrating CSM with current CRM and ERP systems?
Integrating customer service management with CRM and ERP systems enables a continuous flow of information between service, sales, logistics and billing. The advantages are:

• Centralised view of customer information from multiple systems
• Faster case processing thanks to automated access to caserelevant data
• Improved collaboration between service, sales and back office
• Reduced manual data entry through crosssystem workflows
• Higher customer satisfaction through consistent and personalised support

ServiceNow is increasingly developing into a CRM platform itself – with modules such as customer service management, field service management and order & sales management. This allows end-to-end processes from initial contact to delivery to be mapped directly on one platform.
How long does it take for a newly implemented CSM solution to deliver returns?
The returns are evident immediately after go-live. Customers can quickly find information via the self-service portal, submit structured enquiries and view the status of their tickets at any time. Thanks to the integrated knowledge base, case deflections occur, which further reduces the workload on the support team.
At the same time, customer service employees benefit from a centralised view of all relevant information, which significantly increases efficiency, transparency and response speed – and thus also customer satisfaction.
How does the implementation of ServiceNow CSM work?
At FROX, the implementation of ServiceNow CSM follows a clearly structured process that is divided into several consecutive phases:

1. Analysis of the current situation
2. Requirements analysis (the order and scope of the processes depend on the individual needs of a company)
3. Platform and process configuration based on best practices
4. Quality assurance and test management
5. User training
6. Go live with early life support
7. Continuous optimisation and expansion of process and platform functionalities

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Blog, news, e-books, and events

Find out lots of interesting facts and news about Customer Service Management in the FROX Newsroom.

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